You don’t need the best product to win on brand. Smaller companies with inferior products all around you are making a killing.
This program is for people who are serious about developing hands-on brand marketing skills.
Designed to help marketing professionals create and refine a strategic brand identity, this advanced certification program will give you deep marketing knowledge across key brand disciplines.
There have never been more brands (and more noise) than today. Why should customers pick you? Competing on features, services, or pricing, might have worked until now — if you’re lucky. But not for long. The era of product-based differentiation on its way out. And prospects are desperate for someone, anyone, to stand out and make their decision easier.
Separate yourself from the dime-a-dozen wannabe brands vying for attention and future-proof your business. Discover the methodologies it takes to create a successful brand.
A Minidegree is a curation of self-paced video courses organized by topics (tracks), so you can learn at a speed that suits your schedule. With optional assignments to apply what you learned.
You don’t need the best product to win on brand. Smaller companies with inferior products all around you are making a killing. Why? Because of their brand.
Drift wasn’t necessarily the best in their category, but their brand strategy led them to win it. Nurturing the brand is what separates winners from losers. And anyone can win on brand with the right tools.
Most brand marketing courses only skim the surface. They tell you ‘why’ and leave you guessing your way through the rest. We show you ‘how’.
You can’t be a marketer who doesn’t get brand — no matter how technical you are. Analyst, SEO specialist, product, growth. Every function of sales and marketing gets a whole lot easier with a brand marketing toolkit in your pocket. From targeting more effectively to watching your ad spend go further.
You’ve been fed the idea that brand is this fluffy discipline that can’t be measured or learned. Only in amateur hands.
At the end of the Brand Marketing Minidegree, you’ll have the processes, tools, and transferrable techniques to level up your brand — no matter your industry or role.
Course Requirement: Jennifer Warren – CXL – Become a master brand marketer
Real Value: $1297
One time cost: USD195
Our support staff is the best by far! please do not hesitate to contact us at email: [email protected] and we’ll be happy to help!
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